Evaluation

 Evaluation for editing the podcast

The reason I edited the podcast like this was that I knew that I wanted to add text to show the questions and the important information. This was important as if people who are watching the podcast would know what type of information is more important and could imply to them. I also knew that keeping the podcast simplistic was important as having loads of text and pop-ups that I had before the feedback made the podcast look more like a YouTube video. I also knew before editing the podcast that I needed it to be chatty and keep in all of the information that was needed, as a podcast is about talking. As my audience is 16-20 years old I thought that this style of editing would fit well. 

Overall I am very happy with the final product of my podcast. I have added everything I wanted to add and more. I had a vision of what I wanted the podcast to look like when we were filming it as I could see what I could add to the edit. This really helped me to make the production I wanted. This is because by filming the podcast I could see how it was going to turn out as I could see that the connection was great for what the podcast was about and what our presenters added in to make it more entertaining. 

When I was editing I knew what type of podcast I wanted to create. I did not want it to be really serious as these types of podcasts might not help people just get into exercise and want to live a healthy lifestyle. I wanted this podcast to be for everyone; who is just starting and who have done exercise for a while. I also wanted people to understand the questions in case they did not know what it was when reading out. I did this by adding the text of the questions and having a 'transition' or 'animation' on the title to make it more entertaining and look better in the edit. 

I added in some 'over layers' when they were suited. I have added some text that is important for example 'typing out the question' so the viewers could understand the question better when they see it typed on the screen. I have also added some text that refers to what our presenters are saying, this type of text is information that I feel needed to be typed on screen so the audience would understand that these are important and you should try them out.

The different types of 'screenshots' I have gotten throughout the editing process resemble different types of stages of where I was during that time. Every minute of editing the podcast would be different as I am editing different clips that link into each other. During this editing process, there is always a new topic that is different from the previous ones as there are different questions. This made the full editing experience entertaining. 

Editing this podcast has been something different from what I have previously edited. The whole project is a 'podcast' I have never edited and have been a part of one since this time. This wasn't too challenging as I felt like if I know how to edit videos of my own this one shouldn't be too difficult. I have also watched and listened to people's podcasts before and mainly the ones they post on YouTube are more relevant to what I have watched.

From the feedback I got for "improving the podcast", I realised that it was necessary and the changes made had an impact on the podcast in a positive way. The changes I made to the podcast were relevant and made the podcast flow better. This was because I got advised that once the question had been answered I should cut to the next question. This made the podcast have structure. The structure of the podcast that needed to be included was primarily focused on the questions and answers and removed clips that were not relevant to the question. This made the podcast look and sound professional as our presenters were not going off-topic and were still having fun and making the podcast overall informative and entertaining.  

If I did not make these changes I don't think I would have made the podcast I originally wanted to create. I did not realise until it was pointed out how important this feedback was and how much it would have changed my podcast edit for the better. 

The feedback I got from what "people liked about the podcast" was that they liked the way I edited the podcast. They liked the way I added in zoom ins when people were talking. The reason why I did this was that I wanted the audience to notice who was talking and what they were saying as they are saying something important and relevant. I also added zoom in for an editing side of the podcast as I did not want the podcast to be just one scene I wanted to make it more entertaining for my audience. They also liked the way I added subtitles and text for the questions. I did this so my audience would be able to understand the question better, and the text was included to highlight the important information. 

I am glad that I edited the podcast like this as it made my audience like it enough to leave me feedback on it. Some of the type of editing I incorporated was what I thought about adding in before I even looked at the clips together. This was because I created a vision in my head of what I would like to add to the podcast while editing.

Evaluation for editing the TV advertisement

The reason why I edited the TV advertisement like this was that I wanted my audience which is 16-20 years old's to understand that it does take effort to get out of your old habits but you can create new healthy habits. I wanted to create a strong message that people would be able to notice straight away, and I wanted the message to be different from my podcast message. 

Overall I am happy with the final product I have created for the NHS Better health campaign advert. This TV advertisement is about a teenage gamer who has no motivation at all and just likes to stay in their room and watch TV as well as gaming. Eventually, they start to see people do exercise videos on TikTok doing different types of exercise videos which include TikTok dances, TikTok fitness challenges, and other forms of exercise.

As our audience is between 16-20 years old we knew that we did not want the TV advertisement to be boring as most people in this age group don't watch TV adverts. We knew that TikTok is on everyone's phone in this age group so we knew to include TikTok in this advertisement. This meant that we linked in an interest most people are into and made this a theme in our TV advertisement. 

The type of editing style I used to edit this video was by using the full clips as they were and only removing long pauses or parts of the clip I did not think were relevant. This was because this is a motivational TV advertisement and as it did not start off that way I know that I needed to show what it is like for people who have no motivation, I knew I had to keep it realistic. I wanted to make the audience think about what is he going to do to get motivated? they then find out what he did and the audience could be surprised. I added exercise clips that he was doing before his friend came to show that you can exercise by yourself, but if you need some support your friend is there to help you. 

I also knew that adding TikTok dance clips would mean that I wouldn't be able to keep the music because of copyright reasons. For this issue, I added some upbeat motivational music from the YouTube audio library to lift the mood of my audience watching this TV advert as I want it to be inspiring and motivational.  

With the editing overall I wanted to have a comfortable amount of clips from what he was doing before exercise and after exercise. This is because I wanted to make sure that the audience understood that it does take time to get motivated and actually work out. As people say that they are going to work out and then they never do, I want my audience to go through with what they have said about exercising. Our overall message of this TV advertisement was that you can exercise by yourself but if you need some more motivation you can exercise with your friends. Exercising with friends can be fun and can help motivate each other to do more and push through their limits. 

For the feedback, I got about "what do you like about my TV advertisement" people liked how I added transitions into the edit and title cards. The reason why I added transitions was that I wanted the montage of fitness to be entertaining and fun. The reason why I added title cards was that I wanted to show the different stages the teenager is going through. As these stages could be what other people go through when they are starting to work out.

The feedback I got about "what needs improving" was only about how blurry some parts of the TV advertisement were. I did not realise this as when I was editing all of the clips. When I was exporting the video it made all of the clips blurry as the resolution was lower and not the same as the project settings. Once I fixed this issue it improved the quality of the TV advertisement. I also improved the audio of some TikTok clips as that audio was copyrighted and I needed to put the volume off and put background music that was as uplifting and motivational.